Start a wash-and-fold pickup and delivery route

Test whether your city will pay for this

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Survey households in two target neighborhoods
1 hour 30 min
This step produces the written evidence that demand exists: a list of at least 20 households across two neighborhoods you can actually serve, each with its weekly laundry volume in pounds, what it spends on laundry today, and a yes, no, or maybe on paying for pickup-and-fold. The trick is that a polite yes is not data. The gate is not how many people like the idea — it is how many can name a price they would pay.
Ask the same four questions at every household and write the answers down on the spot, not from memory later:
1. How many loads does this household do in a typical week? (One full washer load is roughly 8–10 lb dry.)
2. What does that laundry cost you today — machines, detergent, or a service?
3. Would you pay for pickup, wash-and-fold, and delivery to your door — yes, no, or maybe?
4. If yes or maybe: what price per pound would make that a yes? Do not offer your own number first. You want their number, because it is the only one that predicts payment.
- Pick two neighborhoods close enough that one evening covers both — you must be able to serve them on a single route.
- Set up the tracker: one sheet or spreadsheet with columns for address, weekly loads, current spend, yes/no/maybe, and the price they name.
- Survey at least 20 households — door to door in the early evening, or at a laundromat, farmers market, or community center.
- Ask every household the same four questions and write the answers down on the spot, not from memory later.
- Tally the gate: count the yeses and maybes, then count how many of those named a specific per-pound price.

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