Build and launch your first website
A live website on your own domain — for you or your business — built and published without hiring a developer.
One-time payment — yours to keep forever
Included with every copy
- Your own copy — keep it forever
- Gets better over time — free updates included
- Run it on web and mobile
- Invite a partner to go through it with you — you share the same progress
- 3 knowledge checks to test what you've learned
- The playbook's community — ask questions, get additions, and see how other buyers improve it, right on the step
Who it's for
Small business owners, freelancers, and anyone who needs a website but has never built one.
Who it's NOT for
People who need a complex web app, e-commerce at scale, or custom-coded functionality.
About this playbook
A no-jargon path from idea to a published website: planning your pages, choosing the right tool, writing content that works, and going live on a custom domain with the basics of SEO and analytics in place. For total beginners.
What you'll do, step by step
4 phases · 12 steps
Free preview — these steps are open to read in full before you buy.
A website without a plan turns into a pretty page that does nothing. Decide what it's for and what it must hold before you touch a single tool.
- 1Write your site's one jobFree preview10 min
Open a note and finish this sentence: when someone lands on my site, I want them to ___. One job.
Get calls, book a consult, buy the thing, see the work. Pick the single action, because a site that asks for five things gets none of them done.
You're done when
One sentence naming the site's single goal and the one action you want every visitor to take.
Tip
If you can't say it in one sentence, you don't know it yet — and no template will fix that for you.
Details
What you need first
A clear idea of what the site is for, and a small budget for a domain and hosting.
Tags
What people who used it say
Only buyers who got through at least half the steps can leave a review.
No reviews yet. The first ones appear once buyers get through at least half the steps.
Common questions
About the creator
Freelancer & indie maker. I write the playbooks I wish I'd had when I started earning online.