Sell your house yourself, from disclosures to closing
A house sold without a listing agent — pricing set from real comparable sales, state-mandated disclosures completed truthfully and on time, a flat-fee MLS listing published with professional-quality photos, showings and offers managed directly, a purchase agreement executed with proper contingencies, and the file walked through title search and closing.
Not on sale yet
Included with every copy
- Your own copy — keep it forever
- Gets better over time — free updates included
- Run it on web and mobile
- Invite a partner to go through it with you — you share the same progress
- 1 knowledge checks to test what you've learned
- The playbook's community — ask questions, get additions, and see how other buyers improve it, right on the step
Who it's for
U.S. homeowners who want to sell their primary residence or investment property without paying a listing agent commission. Best suited for sellers who are comfortable following a structured process, responding to buyer inquiries directly, and reviewing legal documents with care. Not suited for sellers facing foreclosure, those who cannot dedicate time to showings and open houses, or anyone who prefers full-service representation through an agent.
About this playbook
This guide walks you through selling your home without a listing agent, from pricing through the final closing table. You will learn how to research comparable sales to set a competitive price, complete your state’s mandatory disclosure forms, and prepare your home for showings. The path covers listing on the MLS through a flat-fee service, managing showings and open houses, evaluating purchase offers beyond just the number, negotiating directly with buyers or their agents, and navigating inspections, appraisal, and the closing process. It does not cover legal advice, financing a simultaneous home purchase, short sales, or foreclosures. Every step is written for U.S. residential sellers, and state-level variations are noted where disclosure law, contract practices, and closing procedures differ.
What you'll do, step by step
Free preview — these steps are open to read in full before you buy.
Phase 1: Plan — Price your home and map the process
0/3Research the local market to arrive at a defensible list price and understand the steps ahead. This phase produces your price strategy and a calendar of everything that follows.
- 2 hours
- 1 hour
- 1 hour 30 min
Phase 2: Prepare — Complete disclosures and gather property documents
0/4Assemble every document a buyer and their lender will request. This phase completes all mandatory disclosure forms, which protects you from post-sale liability.
- 2 hours
Phase 3: Prepare — Stage, repair, and photograph your home
3 stepsPhase 4: Execute — List your home on the market
4 stepsPhase 5: Execute — Show the home and negotiate the best offer
3 stepsPhase 6: Close — Navigate the contract, contingencies, and settlement
5 stepsDetails
What you need first
You own the property free and clear or have a mortgage you can pay off at closing. The property is in saleable condition. You have access to a computer, a smartphone for showing communications, and basic familiarity with online real estate portals. Consult a real estate attorney if your state requires attorney-reviewed contracts or if your property has title or boundary issues.
Tags
What people who used it say
Only buyers who got through at least half the steps can leave a review.
No reviews yet. The first ones appear once buyers get through at least half the steps.
Common questions
About the creator
I write playbooks about buying, renting, renovating and the bills that come with a home. Step by step, in the order things actually happen.
Similar playbooks
